Book Related Events:

Barnes & Noble - Tuesday, 10/22/08 - 7:00 PM
Jeff and Chad gave a 20 minute talk, Q&A, and signing.

 

Recent Book Signing Events

We want to thank Jennifer DeNicola, CRM, at Barnes and Noble Brookfield Square for hosting a spectacular event with Jeff and Chad on the evening of October 22nd.

There was a great group of people that stopped by to listen to the authors and asked some very poignant questions. A good time was had by all!

Thank you for stopping in and supporting Zebras.

We also want to thank Barnes and Noble – Bayshore Towne Center in Glendale, WI and West Towne Mall in Madison, WI for 2 memorable and successful events.

Special thanks to Community Relations Manager – Barb Johnson and Danielle from Bayshore Towne Center and Community Relations Manager – Jeanne Huie – West Towne Mall.  Each respective CRM and staff were accommodating and welcoming.  We had fun, met some great people and signed some books. Thanks for supporting Zebras!

You can purchase Selling to Zebras HOW TO CLOSE 90 % of the BUSINESS YOU PURSUE FASTER, MORE EASILY and MORE PROFITABLY at your favorite Barnes and Noble Bookstore.

Radio Interviews

Tune into the following radio stations for upcoming interviews with Jeff or Chad on the following dates/times:

11/04/08 – Chad Koser
Net Millionaire Buzz Radio (taped)
Host: Ross Arnston
Interview air date TBD - stay tuned
Net Millionaire Buzz Radio

Listen to past radio interviews with Jeff and Chad.

Jeff Koser - September 30, 2008WTRC 1340 AM
"At Your Service" – Host Bill Darwin
Jeff Koser and Bill Darwin

Chad Koser – October 24, 2008
The Small Business Advocate Show
National Radio
Host – Jim Blasingame
Chad Koser & Jim Blasingame
Chad and Jim had such a great time, Jim invited him back for a future interview!

 

Cloud Summit Executive 2008

Tuesday, October 14, 2008
Silicon Valley Computer History Museum / Mountainview, CA

Moderator: Bruce M. Richardson, Chief Research Officer, AMR Research

Speakers:

• Jeffrey Koser, Author, Selling to Zebras
• Bryan P. McGrath, Equity Research Analyst, Technology Group, Credit Suisse
• Robin Vasan, Managing Director, Mayfield Fund

Jeff Koser joined Bryan and Robin in the Selling the Cloud to Wall Street and Main Street session. They participated in an engaging exchange of thoughts, concerns and general questions on defining doing business “in the cloud”.

Oliver Marks, an independent consultant and blogger for zdnet.com and olivermarks.com, posted the following “quote of the day” from Jeff upon attending the ‘Selling the Cloud to Wall Street and Main Street’ session, “The number one reason executives don’t buy software solutions is because they don’t believe their staff will be able to operate it” This along with recession induced fear and apathy appear to be the biggest competitors to adoption in an environment hungry for cost effective solutions.

Focusing on people and their processes is a far more effective way of selling software as a solution to tactical problems than offering a software package as a cure-all panacea.

The inaugural Cloud Summit Executive was a huge success! Over 300 registered attendees from all over the Silicon Valley attended the one day event. We heard from executives and entrepreneurs in the industry, and delved into how the cloud is changing the computing landscape. One message was clear throughout the conference - this emerging $95 billion market (over the course of 5 years) is not going away.

Enterprise Cloud Summit

Next Cloud event brought to you by the producers of the Software 200X Conference and hosted by MR Ragaswami, Co-Founder of Sand Hill Group.

ENTERPRISE CLOUD SUMMIT May 18-19, 2009

 

In the News

Monday, October 27, 2008 at
Jeff and Chad paid a visit to the WFRV CBS 5 set for
“Wisconsin Works” (business/business news) with Paul Evansen. They chatted live for a few minutes discussing how to increase your business profitability by using the Zebra methodology.

Didn’t have a chance to see it?
Watch Now!
CBS WFRV 5-Interview Selling to Zebras

 

Wednesday, October 22, 2008 at 8:50 AM CT
Jeff and Chad chatted live with Mark Concannon
On WITI-TV Fox 6 “Wake Up” show. Mark was a gracious host and talked with Jeff and Chad about creating your business Zebra and the benefit during these tough economic times.

 

The Bulletin

The Entrepreneur
How To Identify Your Best Sales Prospects
By Marc Kramer, The Bulletin.
10/24/2008

Marc Kramer considers, Selling to Zebras, one of the best sales books he has read in the past decade.
Read his interview with Jeff.

The Bulletin-Marc Kramer Interview with Jeff Koser

 

Vormittag Associates, Inc.
A Leader in Enterprise Management Software

http://www.vai.net

Jeff Koser was recently featured as one of the keynote speakers at VAI Dealer Conference at the Venetian in Las Vegas on September 23, 2008.

Thank you to all the attendees for making this conference a success!  And special thanks to VAI Inc.'s Bob Vormittag, Kevin Beasley, Lisa Visconti and others for insuring Selling to Zebras was so well received.

View the presentation Jeff delivered at the VAI Dealer Conference.

 

The FREEMAN

”Spotting your Zebra”, by Shelly Janke
Hartland author aims to help salespeople
Find their best prospects.

Article published in the 9/13/08 Waukesha Freeman
To view Click here, Spotting your Zebra

 

Yahoo News
Associated Press as posted on Yahoo News
Improve Your Sales Score - Investors Business Daily
By Sonja Carberry – Posted 9/11/08

To view write-up click here - Improve Your Sales Score

"Delafield Businessman, Author Seeing Stripes

Jeff Koser is seeing stripes. The City of Delafield resident is teaching others how to see stripes, too, or more particularly zebras.

Posted: August 26, 2008 - By Erin Lamb

Click here to read the article: "Delafield Businessman, Author Seeing Stripes"

 

Vistage - Book Review by Emerald Chien

See our ad in Digital Software Magazine

Selling to Zebras Archives