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Find Your Zebra: Watch Your Sales Skyrocket Selling to Zebras extends a warm thank you to Margie Zable Fisher for selecting Selling to Zebras as her latest book review. Margie shares her experience and success by identifying the attributes of her Zebra within the ZEBRAselling process. She then executed in true Zebra style. In closing Margie stated,” I’ll be using this spreadsheet (Push Button Zebra) to determine whether or not to move forward with other prospects, and I urge any of you who are responsible for sales, to do the same.” It’s obvious she has found her stripes! About Margie Zable Fisher: Want to know more about Margie and her Public Relations firm please visit her web site. Zable Fisher Public Relations
JargonSpy
The Over-Committed CTO Thank you Dan for recommending Selling to Zebras as a solution of value for “The Over-Committed CTO.” In the article Dan states…”I recently came across a book that can help CTOs who are stretched to the limit. In Selling to Zebras, the father-son team of Jeff and Chad Koser explain how sales professionals can escape the trap of being busy all the time and instead learn how to focus on the clients that are most likely to close…. Read entire article About Dan Woods
Selling Power
Selling to Zebras was selected as one of the 10 Best Books to Read in 2010 from Selling Power Magazine. Visit Gerhard Gschwandtner's blog and review all 10 books. Selling Power - The 10 Best Books to read in 2010
Press Releases
View them all! 2/25/09 1/12/09 12/1/08 11/16/08
Book Awards Selling to Zebras has been recognized in various genres as one of the best Business Books of 2008. We are honored and grateful to the following for their recognition of the value that Selling to Zebras brings to the masses. USA BOOK NEWS ANNOUNCES WINNERS AND FINALISTS OF THE NATIONAL “BEST BOOKS 2008” AWARDS
USA Book News Best Business Sales Book 2008-Selling to Zebras
800ceoread 5 Finalists Book Awards-Sales Category
800ceoread selected The Contrarian Effect by Michael Port and Elizabeth Marshall as the best Sales (category) Book 2008. We extend our congratulations to the authors and thank 800ceoread for selecting Selling to Zebras as one of the 5 finalists!
Business Books: Best of 2008 Library Journal Best Business Books of 2008-SALES - Selling to Zebras
Selling to Zebras was selected as a finalist (Business & Economics category) for the Foreword The winners were determined by a panel and booksellers, selected from their readership. Congratulations to the winners! Selling to Zebras thanks the ForeWord staff for selecting our book as a finalist for 2008. |
Join Jeff Koser & Brett Clay Jeff and Brett discuss how to close more business in “the New Normal.” How to Close 90% of Your Business
Selling in the New Normal Part 2 Interview with Jeff and Chad Koser
The “New Normal” Part 2
In part 2 of the series Mike and Joe interview Jeff Koser and Chad Koser, award winning authors of Selling to Zebras. Jeff and Chad discuss how we need to adjust our selling style for the “New Normal.” Listen to past radio interviews with Jeff and Chad. Jeff Koser & Chad Koser
Jeff Koser & Chad Koser Jeff and Chad have become favorites of Jim Blasingame and The Small Business Advocate Show. They discussed the value of doing an organizational self-analysis, including tips and best practices.
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Southeast Wisconsin Festival of Books
Jeff Koser will join the many local and national authors invited to attend, present and showcase their books, knowledge and experience. Join the fun and celebration at this exciting event at the UW-Waukesha campus located at: Meet Jeff Koser at the Southeast WI Festival of Books on Saturday, June 19th. Jeff will join Jack Covert and Todd Satterson from 800ceoread for a panel discussion. The moderator is Mark Sabljack, Publisher, from the Business Journal. The discussion will run from 1:00-1:50PM in the Northview Building, Room N133. The Southeast Wisconsin Festival of Books is a free community-wide event organized by the UW-Waukesha Foundation in cooperation with community groups that include the Waukesha County Federated Library System, the Waukesha Public Library, the Literacy Council of Greater Waukesha and Martha Merrell’s Bookstore. The Festival will be held June 18-19, 2010 at the UW-Waukesha campus. The Southeast Wisconsin Festival of Books has as its mission an affordable, intergenerational event that promotes creativity and literacy by supporting local and national authors with community exposure and opening a dialogue on how the arts and written word in all genres help shape our present and future. It will feature hundreds of local and national authors presenting sessions about their work, including an area dedicated to Children’s and Young Adult authors and activities. The Festival will also be home to an exhibition of authors, publishers and book sellers as well as Taste of the Festival featuring food from local restaurants. Other special features include:
2010 Wisconsin Entrepreneurs' Conference Location: Pfister Hotel, 424 E. Wisconsin Ave.
BizTech
April 28-29, 2010 BizTech is the largest B2B event in the Milwaukee area. There were 4,500 attendees in 2009 that spanned a variety of industries such as business services, manufacturing, architectural, health, technology, banking and many more. Spend your day(s) visiting the many Exhibits providing business related services, executive focused products and services, community information, health and fitness and an entire pavilion dedicated to the “green” initiative, showcasing green products and services BizTech provides a variety of Business Strategy Seminars which feature area business executives, business strategists, educators, trainers and our own Jeff Koser. Thursday, April 29, 2010 – 9:45AM-10:30AM If this is recovery, how do I get my share? The word "recovery" at least, seems to be gaining momentum. But in this recovery there is a "New Normal". In the “New Normal” sales levels, margins and average deal sizes are still down; sales cycles are longer many ending in non-decision—why? Come to this BizTech Seminar for a lively discussion on how to address these critical sales related business issues. See you at BizTech Conference Expo – bring a friend, colleague or your favorite executive! Register prior to the event – it’s FREE. Cost is $45 at the door. 5 EVENTS ♦ 40+ SEMINARS ♦ 200+ EXHIBITORS ♦ 4,500+ ATTENDEES
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USA Book News selected Selling To Zebras as the WINNER of the National Best Books 2008 Award for Best Book in the “Business Sales” category! 
The 2008 800-CEO-READ Business Book Awards - Sales Category
Radio Interviews 
Jeff Koser, co-author of Selling to Zebras, says you can close 90% of the business you pursue. How? By only investing your time and resources pursuing Zebras. What’s a “Zebra”? A Zebra is a prospective customer that scores high on your qualification criteria. Jeff says, “Don’t waste your time and resources hunting deals you can’t win. Focus on hunting Zebras—and you’ll close 90% of your business. Both your REVENUES and your PROFITS will soar.” Listen how to find your Zebras!
Brett Clay is the founder and CEO of 
Have you heard any sales people say “I can’t wait for things to get back to normal”? We’ve heard that several times in the past 2 years and it never fails to discourage us. Hopefully you’re not waiting for things to “go back to normal” because guess what? Normal is here. Unfortunately you may not recognize it. It’s “The New Normal” and like it or not, it may be here for a long time so you better learn to deal with it.
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